A veteran education communications and branding strategist, Ted Eismeier has advised some of education's most innovative minds and independent thinkers working to address issues of access, quality, and outcomes across preK-postsecondary education. Over more than a decade at the intersection of education media, policy and practice, Ted has forged strong working relationships with the sector’s most influential journalists, analysts and policymakers.
Ted's current practice centers on advising education technology companies, social impact investors, and non-profit organizations, helping them harnessing the power of brand narrative, earned media strategy, public opinion research, and content creation to scale their impact and reach influential national audiences. Prior to rejoining Whiteboard Advisors, Ted held the role of director of communications and external affairs at Higher Learning Advocates, a nonprofit advocacy organization working to advance federal policy solutions to respond to the country’s shifting college student demographics.
The product of an academic family, Ted inherited a passion for supporting upward mobility through education. He serves as a trustee and vice chair of Harmony DC Public Charter School. He also serves as a director of Community Tax Aid, a non-profit focused on building economic empowerment through free tax assistance to low-income residents of the D.C. metro area. Ted resides in the Logan Circle neighborhood of Washington, D.C. and holds a bachelor's degree in history from Kenyon College in Gambier, Ohio.